Such change has become necessary, Cablevision and other cable companies argue, as more Americans cut their cable cord in favor of cheaper Web-based video provided by Netflix, Apple and Amazon.com. Today, 5┬ámillion households get their television solely from the Internet, up from 2┬ámillion in 2007, according to Nielsen. via Verizon, Cablevision emerge as unlikely allies of cable customers fed up with bundling – The Washington Post.

The report found that blogs are now the third most influential digital resource 31% when making overall purchases, behind retail sites 56% and brand sites 34%.Consumers said that blogs rank higher than Twitter for shaping their opinions and higher than Facebook for motivating purchasing decisions. via Blogs Outrank Social Networks for Consumer Influence: New Research | Social Media Examiner.