D@J | David Andrew Johnson

Archive for the "media" Category

10 Reasons Not To Ignore Your Blog For Facebook

# You Don’t Own Facebook: Today, Facebook stands as a great marketing channel for small business owners looking to extend relationships or bridge social capital via Payvment . Sounds great today, but remember that a few years ago MySpace and Friendster were the hot social networks of the moment. You don’t see too many marketers [...]


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Content at the cost of community? My unasked question for Schiller and Armstrong at #ONA10

The Q&A session at the ONA10 luncheon with NPR’s Vivian Schiller and AOL’s Tim Armstrong wrapped up before I got to ask my question, so I pose it here for your consideration, comments and tweeting pleasure. It won’t be on CSPAN, but maybe they’ll see it and hopefully respond. Before mergers and broadband, AOL was [...]


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Google: What does the future of display advertising look like?

Watch the keynote address from Google at the Interactive Advertising Bureau’s MIXX Conference in New York, entitled “Display 2015: Smart and Sexy.” Read the post at the link below: Official Google Blog: What does the future of display advertising look like?.


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Liveblog of TBD/American University liveblogging workshop – @TBD Community | TBD.com

On Saturday, I spent the morning running a seminar for bloggers in the new TBD network that was also well attended by AU students. @stevebuttry did a liveblog and the other attendees contributed by tweeting in.  Click the link below the phone pic from @ethanklapper to see what you may have missed. Liveblog of TBD/American [...]


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How to save science journalism

But… where the internet has transformed the public’s access to knowledge about science, it has broken the existing business model. No longer can you assume that your profitable newspaper will sustain a prestigious science section that fails to attract advertising; and as traditional print magazines face ever greater competition from the open internet and from [...]


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Launching a Nonprofit News Site

This module sets out to identify the hurdles you’ll face and guide you through the process of creating a nonprofit newsroom. Even if you ultimately decide that you want to create a for-profit business, you’ll find some useful tips in this module. via Launching a Nonprofit News Site.


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Is Geo-Local the Answer to the Local Advertising Quandary? «

The long tail is the enemy of local advertising. That statement pretty much sums up why almost all local advertising efforts have been non-starters. It’s the web’s ultimate chimera. You see, anyone can start a local website, but in the end, because local content is relevant only to a very small section of society, national [...]


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Americans Spending More Time Following the News: OVERVIEW – Pew Research Center for the People & the Press

Americans Spending More Time Following the News: OVERVIEW – Pew Research Center for the People & the Press.


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Your Media Habits, Explained by Science – Media – GOOD

Peter Renfrow, a social psychologist at the University of Cambridge, tracked the media consumption habits of 3,000 people and used the results to propose that there are essentially five types of media: communal, aesthetic, dark, thrilling, and cerebral. How you score on these dimensions, presumably, determines what you like to read or watch. via Your [...]


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How The Guardian is pioneering data journalism with free tools » Nieman Journalism Lab

How The Guardian is pioneering data journalism with free tools » Nieman Journalism Lab. Simon Rogers on The Guardian’s data journalism from Nieman Journalism Lab on Vimeo.


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